Decoration OR
Transformation?
Transformation?
Building Lasting Brand Value
Decoration OR
Transformation?
Transformation?
Building Lasting Brand Value
“If you’re building a brand from scratch, if your brand has grown stagnant, if you’re having trouble finding your brand’s pulse in its competitive landscape, the choice is TRANSFORMATION.”
Excerpt from “Decoration or Transformation? Building Lasting Brand Value”
Every successful brand has its unique value; its unique story. The articulation of that unique value is at the heart of transformation.
Case in point
Strategy & Storytelling: CURRYdavis. Filmaker: Arturo Cerdá Vilaplana/Yamuve